Free tool
Can ChatGPT, Perplexity, Claude and Google’s AI Overviews actually read your website? Paste a page and find out in about 20 seconds.
What we check
AI answers are built from pages that bots can reach, read, understand and trust. If any of these fail, you’re harder to quote and easier to skip.
Your robots.txt decides which bots can read your site. We check 14 of them, from Googlebot to ChatGPT’s search bot.
Some security settings turn AI crawlers away even when robots.txt says yes. We visit as one to find out.
Most AI crawlers don’t run JavaScript. If your words only appear after scripts load, they may see a blank page.
A single noindex or nosnippet tag can keep a page out of search results and AI answers.
Schema markup tells machines who you are, where you are and what the page is about.
Clear headings help AI tools split your page into topics and pull out the right answer.
Pages that answer real questions in plain words are the ones AI tools quote.
A page title, a meta description and HTTPS. Simple, but often missing.
A sitemap helps crawlers find every page. llms.txt is a newer, optional file some AI tools read.
AI tools recommend brands that other sites vouch for. We score the trust signals on your page: links to your official profiles (and sameAs in your schema), reviews and ratings, awards, accreditations, memberships and press mentions, a named expert or author, and citations of authoritative sources. The biggest factor, what news sites, directories and industry sites say about you, lives off your website, so we flag it for a proper audit.
The bots
Search and answer bots decide whether you show up. Training bots only decide whether your content helps train future models. Blocking those is a business choice, not a visibility one.
| Bot | Company | What it does | Allow it? |
|---|---|---|---|
| Googlebot | Google Search, AI Overviews and AI Mode | Yes. Blocking it removes you from Google. | |
| Bingbot | Microsoft | Bing search and Copilot answers | Yes |
| OAI-SearchBot | OpenAI | Finds pages to show in ChatGPT search | Yes, if you want to show up in ChatGPT |
| ChatGPT-User | OpenAI | Opens a page when a ChatGPT user asks it to | Yes |
| PerplexityBot | Perplexity | Finds pages for Perplexity answers | Yes |
| Claude-SearchBot | Anthropic | Finds pages for Claude’s search results | Yes |
| Claude-User | Anthropic | Opens a page when a Claude user asks it to | Yes |
| Applebot | Apple | Siri and Spotlight suggestions | Yes |
| GPTBot | OpenAI | Collects content to train OpenAI’s models | Your call |
| ClaudeBot | Anthropic | Collects content to train Claude | Your call |
| Google-Extended | Controls use in Gemini training and grounding. Doesn’t affect Google Search. | Your call | |
| CCBot | Common Crawl | Builds an open web archive used to train many AI models | Your call |
Honest limits
This tool checks whether AI tools can read and understand your page, and scores the brand and authority signals on it. It can’t tell you whether they recommend you. That depends heavily on things outside your website: reviews, mentions in articles and directories, and how often other sites point to you as the answer. No single-page scan can see all of that, which is why our free audit checks it by hand.
Think of it like a building inspection. A pass means the doors are open. It doesn’t mean people will walk in.
Next steps
Work through these in order. The first three are quick wins. The last three are where the real gains come from.
Allow search and answer bots in robots.txt, and make sure your firewall isn’t blocking them.
Make sure your main content is in the page HTML, not loaded later by JavaScript.
Add Organization or LocalBusiness schema with your name, address, phone, logo and social profiles.
Add an FAQ and use headings that match what people ask. Answer each one in the first sentence.
Earn reviews and mentions on other sites. AI tools trust what others say about you.
Set up GA4 to show visits from ChatGPT, Perplexity and other AI tools, so you can see it working.
Questions
Plain answers about AI search and what this check covers.
It’s how easy it is for AI tools like ChatGPT, Perplexity, Claude and Google’s AI Overviews to find, read and understand your website. If they can’t read it, they can’t recommend you.
It overlaps a lot. Most of what helps Google also helps AI tools. The extras are things like letting AI bots in, answering questions clearly and being mentioned on other sites.
It’s your call. Blocking training bots stops your content being used to train future models. It doesn’t remove you from AI search answers, which use different bots.
It’s optional. It’s a proposed standard and support across AI tools is patchy. It won’t hurt, and many SEO plugins can make one for you, but it isn’t a priority.
Some security services, like Cloudflare, can block AI crawlers. We visit your page as an AI crawler to test this. It’s a signal, not proof, so check your firewall settings.
A high score means AI tools can read your page. Being recommended depends on your reputation across the web: reviews, mentions and whether other sites point to you as the answer. That’s what our AI search service works on.
After any website change, new plugin or new security setting. Those are the moments things quietly break.
No. It only reads public pages and files, like your robots.txt. It doesn’t change anything.
About the author
Director and Lead Consultant, Anahaw Media
John Conigliaro is the Director and Lead Consultant at Anahaw Media, a Perth digital marketing agency focused on performance. A Filipino-Australian digital marketer now based in Perth, WA, with more than 15 years’ experience across Singapore and Australia, he has led agencies in Australia on technical execution and growth strategy, founded a globally recognised eCommerce brand, and managed almost 300 campaigns, from small businesses to multinational brands, including Canon, Uniqlo, Benefit Cosmetics, Asiana Airlines, Changi Recommends, APM and Golfbox. He completed an MBA and a dissertation on Digital Transformation, holds a specialisation in Computer Applications from De La Salle-College of Saint Benilde (DLSU-CSB), and is also a consumer tech critic and publisher. His mission is to use his talent and passion for digital marketing to change businesses for the better, in how they win customers and how they build their brand.
We’ll look at how ChatGPT, Perplexity and Google talk about your business today, and what it takes to get recommended.
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